Thursday, October 23, 2008

Boosting Oracle's Communications Global Business Unit

Oracle announced on September 2, 2007 that it has plans to buy Netsure Telecom Limited, a Dublin, Ireland based communications intelligence and analytics provider. According to some, the transaction will be closed sometime in late September this year. But as of the moment when the deal is still open, both companies are still operating independently.
For sure, this acquisition, which I hope will really materialize as soon as possible, will give Oracle's Communications Global Business Unit a boost. The Oracle's Communications Global Business Unit has already been known in the industry as great tool for delivering compelling communications-specific applications to service providers.

According to Oracle Senior Vice President and General Manager, Bhaskar Gorti, "The addition of Netsure's products to Oracle's comprehensive communications applications suite is expected to help Oracle's customers improve network utilization, optimize capacity planning and financial modeling, and streamline end-to-end network lifecycle management."
Gorti further said "In conjunction with Oracle's ERP, supply chain, inventory management and network discovery solutions, Oracle plans to provide service providers the ability to improve their network ROI and increase their operational efficiency as they launch, deploy and profit from next-generation IP services."

When Netsure finally works in conjunction with Oracle Communications application product suite when the acquisition shall have been completed, the new combination will enhance an implementing companies business intelligence capacity and analytics for their network domain. Netsure's solutions are both product based and open standards compliant. This means that the capabilities of Netsure's products can easily integrate with Oracle's network inventory, provisioning, and financial asset management applications. With this integration, companies are expected to have enabled service providers in order to improve modeling and optimization, proactive network planning and as a result, operational costs will definitely be reduced while utilization and efficiency of both leased and owned network will be increased.

Netsure's has been backed by an executive team that has extensive experience in the oftware and telecommunications industries. Active Network Optimisation product suite has been popular among big companies in Europe for its reliability in such diverse aspects as network investment, capacity utilization and planning efficiency, data integrity.

Professionals in the business solutions industry have been speculating that Oracle's acquisition spree has been borne out of its unrelenting quest to take the place of SAP as the largest software provider. In fact, Oracle has been investing heavily in the communications software area and has shelled out about 220 million dollars to snap up Portal Sofware.

Other companies that have picked up by Oracle include MetaSolve Software, Net4Call, HotSip and Telephony@Work. Oracle claimed that the move is about making an end-to-end packaged software suite which is designed for efficient process in the communication industry.

For some, this acquisition fee is unfair move in the competition as many want to capitalize on innovation from the in-house. For me, I don't really care much. If Oracle has the money for acquiring other solutions and integrating into their own, then so be it. In the people, most business people really care about the totality of the package and what it does. They don’t care much about the skeletal system as long as the system as a whole makes their lives a lot easier.

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